How do you choose TikTok LIVE agency software?

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Short answer

When choosing TikTok LIVE agency software, ask five questions: does it put your account at risk, does it check eligibility before you message, does it keep the result in a record that cannot be changed, does it stop two people on the team from messaging the same creator, and is the price public. LIVE Backstage is TikTok's official platform; software complements it and does not replace it.

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Five questions

  • Account risk: does the tool only show information, or does it message, comment or follow in your name?
  • Eligibility: does it check in your own agency's Backstage before you write, and how fresh is the result?
  • Evidence: are the check and the message kept in a timestamped record that cannot be changed later?
  • Team: is each creator assigned to one person, and can everyone see who wrote to whom?
  • Data and price: where is your data, can you export it, is the price public?

Is Backstage not enough?

Backstage is the official platform and invites go through it; no software replaces it. For finding creators, recording checks and keeping the team in order, agencies usually add a tool.

More detail

The criteria are in the software choice guide, the tools agencies use in this guide, and a sourced comparison on the compare page.

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